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Building Keyword Lists

3 min read
Updated Aug 5, 2026
Version 2.0.0
Beginner
Quick Answer

Keyword lists in the Keywords tab store and organize research for free: collect keywords from research runs or the Research Library, then push a whole list into the Rank Tracker with Track when you're ready to spend credits on checks.

Keyword lists are where research lives before it becomes tracking. They sit in your project's Keywords tab, hold any keywords you collect - from research runs, from the Research Library, or by hand - and push to the Rank Tracker in one click when you're ready to spend credits on checking them.

Creating a List

In the Keywords tab, find Your Keyword Lists and click Create List (or Create Your First List if none exist yet). A list needs just a name - "Main Keywords", "Long-tail", "Q4 Content" - and an optional description. Create one list per intent or initiative rather than one giant bucket; lists are the unit you'll push to tracking later.

Adding Keywords to Lists

From Keyword Research. Run a search in the Keyword Research view, select the winners, and add them to one or more lists from the results. Research data (volume, difficulty, CPC, intent) travels with them.

From the Research Library. The Research Library below your lists banks competitor keywords from every Prospects scan you run - no extra credits. Select any of them and add them to a list or push them straight to the Rank Tracker.

The Add Keywords to List dialog shows how many keywords you have selected and lets you tick several destination lists at once - a keyword can live in more than one list.

Managing Lists

Each list card shows its name, description, and keyword count, with four actions:

  • View - open the list's keywords.
  • Edit - rename or change the description.
  • Track - push the whole list into the Rank Tracker.
  • Delete - remove the list.

From List to Tracking

Lists themselves are free - storing five hundred candidate keywords costs nothing. Credits enter when you click Track: the list's keywords are added to the Rank Tracker, where each check costs 0.5 credits per keyword on the schedule you choose. That makes lists the natural staging area: collect broadly, prune to what deserves tracking, then push.

A practical workflow:

  1. Run keyword research on each topic you're targeting.
  2. Add plausible candidates to a topic list - be generous, it's free.
  3. Review the list: cut duplicates, off-intent terms, and difficulty you can't win.
  4. Push the survivors to the Rank Tracker and set frequency by priority.

FAQ

Do keyword lists cost credits?
No. Creating lists and storing keywords is free. Credits are spent on research runs (10 credits per fresh search) and on rank checks once keywords are pushed to tracking.

Can a keyword be in two lists?
Yes - the add-to-list dialog lets you pick multiple lists.

What's the difference between a list and the Rank Tracker?
Lists are storage and planning; the Rank Tracker checks positions on a schedule and costs credits per check. Keep exploratory keywords in lists and track only what you'll act on.

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